Raghava Lawrence is directing the movie and J.Bhagavan and J.Pulla Rao are producing the film. They had produced earlier Gopichand Shakam. The film is said to be the highest budget flick in Prabhas career. Thaman is scoring the tunes for this flick. Kelly Dorjee, Brahmanandam, Mukesh Rishi, Sayaji Shinde, Ali, M.S.Satyanarayana are playing some important roles in the film.